Whitepaper
iGrant.io whitepaper explores user engagement to enhance consumer trust
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Description
The whitepaper looks at how organisations can avoid falling foul of the authorities, as well as their customer base, by embracing the opportunities presented by the new data protection regulations, particularly the EU’s GDPR. It argues that, despite the apparent negative trends and perceptions, the high visibility of data protection and privacy issues in the public eye today provides a springboard for companies to demonstrate their understanding of the underlying principles of the new sets of legislation.
Earning their customers’ trust and consent also enables companies to leverage greater value from the personal data they have access to.
Download this whitepaper to understand:
- How to turn GDPR compliance into business opportunities
- Ways to build customer trust through better data practices
- Strategies for leveraging greater value from personal data